FOX ALICE

Alice Fox

Product Designer

My professional journey began 10 years ago at the British Higher School of Design, then I studied art and technology at the University of Hertfordshire, UK. Since then, I’ve been creating.

Let me guide you through its key highlights.

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Later, several years of entrepreneurial experience have provided me with a deep understanding of crafting digital products, from planning to implementation.
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I’m passionate about combining design and tech, currently working for The World Bank leveraging artificial intelligence to solve global issues.
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Great collaborations shape my journey — here are recommendations from those I've worked with:
  • Oleg Tolkachev
    Marketing & Communications in UniCredit Bank
    We had the pleasure of working with Alice Fox during our Friday Unlocked: "Design Thinking and Al-Driven Creativity for Growth" webinar, organized by UniCredit Bank. Alice was a guest speaker, and her insights on the topic of AI and creativity were both informative and thought-provoking. Alice demonstrated a deep understanding of the subject matter, and her presentation was well-prepared and delivered with clarity and confidence, and her contributions to the discussion were insightful and valuable. We highly recommend Alice as a knowledgeable and skilled professional in the field of Digital Products Design. It was a pleasure to work with her, and we look forward to future opportunities for collaboration.
  • Robin Demuth
    Senior Software Developer
    I had the pleasure of working with Alice on a project. Her attention to detail and knowledge of the latest best practices in UX/UI design made her a valuable asset to the team. Alice is a reliable and creative designer who always strives to create the best user experience possible. Highly recommended!
  • Anastasia Dovgaya
    Product Manager at World Bank Group
    I had the pleasure of collaborating with Alice on a UX research study at the World Bank Group. She is a great UX designer, problem-solver, and thinker. Alice has the end-user at the top of her mind and at the heart of her work trying to find the best ways to make the users’ life easier. Also, as a UX designer, Alice certainly knows the importance of a fruitful collaboration between cross-cutting teams. Working closely with the UX research team, Alice attended all interview sessions with participants, took into consideration recommendations from UX researchers, and quickly addressed pain points identified during the study. Alice stays dedicated to the very end. It was the joy, delight, and such a great experience to work with her.
  • Andreas Gluch
    Senior Sales Engineer
    Alice is very professional and conscientious.
    The cooperation was always friendly, respectful and goal-oriented. Alice is definitely a great asset to any team!
  • Alexander Tauterer
    Technical Product Owner at The World Bank
    Alice has consistently demonstrated a high level of motivation and focus in her role as a UX/UI designer. She has an impressive ability to quickly grasp requirements and immediately begins the implementation process. Alice is proactive in seeking clarification on any ambiguities, ensuring that she fully understands the project needs before proceeding. Her capacity to manage multiple projects simultaneously is commendable, showcasing her excellent organizational skills and dedication to her work. Overall, Alice is a valuable asset to the team, and her contributions are greatly appreciated.
Committed to growth, I continuously acquire new skills through certifications,

Sharing professional insights through

articles on Medium,

#Product Management #Roadmaps #UX
A roadmap isn’t just about tasks or deadlines; it’s about ensuring every step contributes to the larger vision.
#UXtrends #ActiveRetro #ProductDesign
From fashion to technology, people are looking back to the 80–90s for inspiration.
#UXstrategy #UX #Branding
As a UX designer, it’s hard not to take notice of the wave of opinions surrounding Jaguar’s rebranding.
#UX #Artificial Intelligence #AITrends
When reality is not good enough.
#UserResearch #UserTesting #UX
What’s common between a CTA button and a dessert fork?
#Artificial Intelligence #Trends #UX
We’re entering a new age. Is this all good? No clue.
Is it scary? Sure.
and engaging as a speaker at IT events.
Find comments
As a Product Designer, I specialize in User Experience (UX), User Interface (UI), User Research (UXR), and Product Management.
  • Marketing Research
    Studying the market to grasp trends, assess competitors, and deliver the best product solution.
  • Product Roadmap
    A plan outlining the vision, goals, and timeline for the development of a digital product, guiding the Team.
  • User Research (Personas & Story)
    Helps to understand users' feelings, thoughts, pains and actions in a given situation to improve design and user experiences.
  • Wireframing & Prototyping
    Visual outlines and interactive models of a website or app's structure before detailed design and development.
  • Hifidelity & Design System
    Creating elements library and guidelines to ensure consistency and efficiency in the design and development.
  • Usability Testing & Quality Assurance
    Testing and evaluation of a digital product to ensure it meets design and usability standards.

Open to fully remote, EU-based, UTC+2 time zone.

Please contact me via LinkedIn or Email

Thank you