use case #3
The World Bank's AI Portal
AI Portal is the central hub for World Bank employees, providing access to resources and products for implementing and utilizing AI technologies. The platform includes guidelines, APIs playground, news, communities, learning materials, use cases and initiatives.

Project Context and Objectives:

The AI Portal project was initiated to centralize and streamline access to AI resources for World Bank employees, enabling them to integrate AI technologies into their daily work. With a growing need for a structured platform that promotes AI adoption across various departments, the portal was designed to facilitate collaboration, sharing, and continuous learning on AI applications within the bank.

Main oobjectives of this project were to:
  • Provide a comprehensive platform that supports AI learning, collaboration, and implementation.
  • Centralize important resources like APIs, guidelines, and case studies to aid employees in adopting AI solutions.
  • Showcase AI-driven projects and successful applications to inspire and guide employees in their own AI endeavours.
  • Enable employees to submit AI-related ideas for future development, creating a collaborative space for innovation.
  • Facilitate knowledge sharing and create a supportive community around AI across the World Bank.

Role and Contribution:

  • As one of the key contributors to the AI Portal project, I worked closely with the Product Owner, Backend and Frontend teams through multiple iterations to ensure the platform met user needs and business objectives.

  • My responsibilities included creating roadmaps, conducting user research, and developing user personas to better understand the diverse needs of our employees. I designed user flows, wireframes, and created animated prototypes to visualize the user experience.

  • Additionally, I researched and referenced leading AI platforms like Google AI to ensure our design was aligned with industry standards, particularly focusing on typography and information architecture. I also actively participated in presentations and feedback sessions, ensuring that insights from each iteration were integrated into the next.
Best Practices Research
Defining better way with Wireframing
Wireframing APIs Section
Wireframing Search Functionality
Wireframing to define "Low-handing Fruits"
Highlighting Feedback Point

*Here are some examples of working process. I'll be happy to guide you through the process in details during the interview.

Process & Methodology

The development of the AI Portal followed an iterative design process, where user feedback and evolving requirements guided each stage. We started by conducting comprehensive user research, including interviews and surveys, to identify key user personas and understand the primary needs of our employees. This helped shape the platform’s core features and content structure.

Following research, I developed user flows and wireframes, which were validated through internal testing and feedback sessions. We then created high-fidelity designs and animated prototypes to visualize the platform’s interactions. Each iteration incorporated insights from presentations and user testing, ensuring the final product aligned with the goals of the bank.

Throughout the project, we applied agile methodology, breaking the development into smaller sprints, with regular check-ins to evaluate progress and adjust as needed. This collaborative approach with stakeholders and the development team ensured continuous improvement and responsiveness to the needs of the users.

Results & Achievements

  • The AI Portal successfully streamlined access to AI resources, enabling World Bank employees to efficiently adopt and apply AI technologies in their projects. The platform’s interactive design and user-friendly interface significantly improved employee engagement, with a notable increase in active users and usage across key features.

  • By providing a central hub for guidelines, AI products, learning materials, and community-driven content, the portal helped foster a culture of collaboration and knowledge-sharing within the bank. Feedback from users has been overwhelmingly positive, highlighting the clarity of information, the accessibility of resources, and the seamless navigation experience.

  • The integration of an API playground and the inclusion of employee-driven AI application ideas further enhanced the platform’s value, allowing employees to experiment with AI tools and contribute to the development of new AI-driven initiatives. As a result, the AI Portal has become an essential tool for employees seeking to leverage AI in their day-to-day work and long-term projects.
  • Vaishnavi Muraligopal
    AI Portal Product Owner at The World Bank
    I had the pleasure of working with Alice Fox on several projects including AI@WBG portal revamp and I am consistently impressed by her ability to understand design requirements and come up with innovative ideas and designs. Her keen eye for detail and user-centric approach have significantly improved enhanced our projects. Alice is also an excellent team player and I thoroughly enjoy working with her. Everyone in the team appreciates her design skills, time management and great ideas, making her an asset to the team!

Key Learnings

Strategic Product Thinking: Designing the AI Portal meant thinking beyond features — aligning product direction with the World Bank’s mission to serve a global community and supporting teams across sectors in adopting responsible AI.

Cross-Team Alignment: I strengthened my ability to coordinate across backend, frontend, and content teams, aligning diverse stakeholders toward a unified experience — an essential skill in an institution as complex and far-reaching as the World Bank.

Iterative Design Process: I learned to navigate and embrace constant evolution — integrating feedback quickly while maintaining clarity and coherence across multiple iterations of the platform.

Scalable Information Architecture: I sharpened my skills in organizing dynamic, large-scale content systems for a broad and diverse audience — ensuring accessibility and relevance in a high-stakes, global environment.

Design Research & Benchmarking: By analyzing global benchmarks such as Google AI, I translated industry-leading practices into solutions tailored to the unique institutional culture and standards of the World Bank.

Feedback-Driven Improvement: Active participation in demos and review sessions taught me how to synthesize feedback from a variety of voices and turn it into measurable design improvements.

Purpose-Driven Design: Above all, I learned what it means to design within a global organization whose impact extends across countries and disciplines — where each decision contributes to larger goals of innovation, inclusion, and development.